How is Kwelio different?

Credit scores changed lending and telematics changed car insurance, both by measuring what people actually do. Kwelio brings the same shift to medication: the doses members log in POP by Kwelio become KAS, the Kwelio Adherence Score, so their care team can see who might need support first. During pilots, the score is never used for cover or premiums.

POP by Kwelio won Dubai’s App of the Year 2026 and Longevity App of the Year 2026 at the Create Apps Championship, organised by Dubai Chamber of Digital Economy. Kwelio is a Top 10 finalist in the LBS MENA Startup Competition 2026, was accepted into NEXUS, the Khalifa Fund accelerator, and was named Best Health & Wellness Startup of the Year 2025 at the Annual Health Awards.

How do journalists reach Kwelio?

Write to press@kwelio.com for interviews, speaking, press releases and high-resolution assets.

Press and media

Brand assets and media resources.

Everything you need to write about Kwelio, and who to ask.

About Kwelio
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About Kwelio

Kwelio is a Dubai-based health technology company that makes medication adherence visible to health insurers. Members log each dose in POP by Kwelio; insurers see who may need support in Kwelix, and their care teams decide what to do.

Kwelio operates under Lumio Holdings Limited (ADGM), with Kwelio Labs FZ LLC (Dubai Media City) as its operating company.

Kwelio helps health insurers see which members are keeping to their medication, before a missed dose becomes a claim.

Founded: 2024, Dubai
Co-founders: Mohamed Alrahma, Co-founder and CEO · Sumi Mahmud, Co-founder and CTO
Team: Seven people, three full-time
Products: POP by Kwelio, the member app · Kwelix, for health insurers · Beads by Kwelio, daily supplements
Companies: Lumio Holdings Limited (ADGM) and Kwelio Labs FZ LLC (Dubai Media City)
Website: kwelio.com
Press contact: press@kwelio.com

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Descriptions you can paste as they are. Please write the company name as Kwelio, and the app as POP by Kwelio.

The angle

Credit scores changed lending. Telematics changed car insurance. Kwelio is doing the same for medication. Both worked by measuring what people actually do, not what they say. Kwelio brings that shift to the medicines people take at home: the doses a member logs in POP by Kwelio become KAS, the Kwelio Adherence Score, one consistent measure from 0 to 100 over 30 days, so their care team can see who might need support before a missed dose becomes a claim. During pilots, the score is never used for cover or premiums.

One line

Kwelio is a Dubai-based health technology company that helps health insurers see which members are keeping to their medication, before a missed dose becomes a claim.

Short description

Kwelio is a Dubai-based health technology company focused on medication adherence. Members log each dose in POP by Kwelio, an app built around the Pop ritual. Health insurers see which members may need support in Kwelix, a prioritised outreach queue, and their care teams decide what to do.

About POP by Kwelio

POP by Kwelio is Kwelio’s member app for keeping to a medication schedule, built around the Pop ritual: a quiet moment to log each dose, with a photo. It won Dubai’s App of the Year 2026 and Longevity App of the Year 2026 at the Create Apps Championship in Dubai. A new version of POP by Kwelio, redesigned from the ground up, arrives in Q4 2026.

About Kwelio, full

Kwelio is a Dubai-based health technology company that makes medication adherence visible to health insurers. Members log each dose in POP by Kwelio, the member app built around the Pop ritual. In Kwelix, insurers see which members may need support, and their care teams decide what to do: Kwelio prioritises, your care team decides. Kwelio also runs Beads by Kwelio, its daily supplements brand, and is developing the next LioBox dispenser and Adherence Packaging in collaboration with Dubai Health Innovations. POP by Kwelio won Dubai’s App of the Year 2026 and Longevity App of the Year 2026 at the Create Apps Championship, organised by Dubai Chamber of Digital Economy. Kwelio was founded in Dubai in 2024 by Mohamed Alrahma, Co-founder and CEO, and Sumi Mahmud, Co-founder and CTO. It operates under Lumio Holdings Limited (ADGM), with Kwelio Labs FZ LLC in Dubai Media City as its operating company.

Recognition

Highlights

Awards, programmes and collaborations, newest first.

Dubai’s App of the Year 2026 and Longevity App of the Year 2026, Create Apps Championship (POP by Kwelio)Dubai Chamber of Digital Economy, 7 October 2026
Top 10 finalist, LBS MENA Startup Competition 2026London Business School, Final Demo Day 14 October 2026
Accepted into NEXUS, the Khalifa Fund acceleratorKhalifa Fund
Best Health & Wellness Startup of the Year 2025Annual Health Awards
MIT DesignXAccelerator
Global Recognition Award 2025Wellness Innovator, Science, Technology & Social Design category
#7 HealthTech company on F6S, May 2026F6S
In collaboration with Dubai Health InnovationsThe next LioBox and Adherence Packaging

“POP by Kwelio, a smart medication-adherence app using behavioural science and predictive analytics” The National, 7 October 2026

Dubai’s App of the Year: the film, the pitch and the press

Quick answers

What people ask about Kwelio

Short answers, for articles, introductions and search.

What is Kwelio?: Kwelio is a Dubai-based health technology company that helps health insurers see which members are keeping to their medication, before a missed dose becomes a claim. Members log each dose in POP by Kwelio; insurers see who may need support in Kwelix, and their care teams decide what to do.
What is POP by Kwelio?: POP by Kwelio is Kwelio’s member app for keeping to a medication schedule, built around the Pop ritual: a quiet moment to log each dose, with a photo. It won Dubai’s App of the Year 2026 and Longevity App of the Year 2026 at the Create Apps Championship. A new version arrives in Q4 2026.
How is Kwelio different?: Credit scores changed lending and telematics changed car insurance, both by measuring what people actually do. Kwelio brings the same shift to medication: the doses members log in POP by Kwelio become KAS, the Kwelio Adherence Score, so their care team can see who might need support first. During pilots, the score is never used for cover or premiums.
Who founded Kwelio?: Kwelio was founded in Dubai in 2024 by Mohamed Alrahma, Co-founder and CEO, and Sumi Mahmud, Co-founder and CTO. The team is seven people.
What has Kwelio won?: POP by Kwelio won Dubai’s App of the Year 2026 and Longevity App of the Year 2026 at the Create Apps Championship, organised by Dubai Chamber of Digital Economy. Kwelio is a Top 10 finalist in the LBS MENA Startup Competition 2026, was accepted into NEXUS, the Khalifa Fund accelerator, and was named Best Health & Wellness Startup of the Year 2025 at the Annual Health Awards.
Where is Kwelio based?: Dubai, United Arab Emirates. Kwelio operates under Lumio Holdings Limited (ADGM), with Kwelio Labs FZ LLC in Dubai Media City as its operating company.
How do journalists reach Kwelio?: Write to press@kwelio.com for interviews, speaking, press releases and high-resolution assets.